Why You Need to Embrace Sustainability in Your Business

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As a business in 2018, embracing sustainability and an eco-friendly approach is no longer a choice, it’s a necessity. The world and people’s attitudes have evolved and dramatically changed in the past 100 years, and when once factories were polluting the Earth, now whatever sector you are involved in must adhere to the best practices to ensure our environment is protected and preserved for future generations. Not only will these best practices protect the planet, but it is also a winning USP for your business. How and why do you need to embrace eco-friendly ways?

How to Embrace Sustainability

Turning your business into a green hub isn’t something which you can do overnight. Instead, it’s a process which you need to embrace fully with a series of best practices to implement throughout your company. Starting slowly is a good idea, as this way, both you and your employees build habits, rather than having a shock to the system. These practices can include:

  • A Paperless Office: With the incredible development of technology, there’s now no need to store paper records. Embrace cloud storage rather than creating physical documents.
  • Energy Saving Light Bulbs: A simple but very effective change within the office is to swap your light bulbs.
  • Encourage Employees To Leave The Car At Home: Instead of contributing to pollution, encourage employees to leave the car at home and implement a bonus scheme for those who bike to work or car sharing options with discounts.

As the years’ progress, there will no doubt be new best practices, so it’s important to keep up to date to ensure your business continues to be an eco-friendly company. If you need guidance, Energy Finance is an expert consultancy company who can assess your business to discover how to save money and become green.

Why You Need To Embrace Eco-Friendly Ways

The benefits of creating an eco-friendly business can be broken down into two main factors: financial benefits and customer benefits.

  • Financial Benefits: While it may sound like an expensive undertaking to change your current business to one which is more energy efficient, it doesn’t have to be. It can, in fact, save you money in the long run. By choosing energy-efficient light bulbs, you can reduce your utility bills. Going one step further, you can install energy solutions such as solar panels onto your business premise, which you can then sell the electricity generated back to the government.
  • Customer Benefits: Being a company who works tirelessly to fight climate change and protect the environment is a winning USP (unique selling point) for your business, regardless of the sector or industry. Customers in 2018 work with businesses who are human, who have a mission and a statement. Being eco-friendly can be your statement. It shows potential and loyal customers that you are someone who cares, and this is an appealing feature for any business. A study has shown that over a third of consumers prefer to shop with brands which fully embrace being sustainable, and whether a brand impacts the environment positively or not is a huge factor in deciding to purchase a product.

Becoming an eco-friendly business is something which every company in the 21st century needs to be doing. Regardless of your industry, there’s always a way to embrace sustainable choices to make your company greener. Not only will the environment thank you for doing so, but your customers and clients will too.

 

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Founded in 1994 by the late Pamela Hulse Andrews, Cascade Business News (CBN) became Central Oregon’s premier business publication. CascadeBusNews.com • CBN@CascadeBusNews.com

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