Apex Alert Complement Security Market with Wireless Fire Radio


A llocally owned business, Apex Alert LLC has over 50 years combined experience in the security field. Established in 2008, the origins of the business grew from Tom and Rita Opfer’s ownership of Apex Telecom Inc., which focused on telecommunications, data and phone wiring. The company, established in 2004, evolved with the needs of the high desert community, and with the addition of low voltage wiring and fire alarm systems, Apex Alert was formed.


As the company continued to grow, Kory Friedman joined the team as security consultant and partner in late 2008. Friedman’s seven years of experience in the alarm industry prepared her to work in sales, design and oversee the day to day operation of the Apex Alert office. Bob Wilson became a part of the company October 2010 after thirty years of designing fire, security, video surveillance and access control systems throughout Oregon. Technicians Mick Phillips and Jeff Browning also bring a wealth of experience to the team.


Two years ago, Apex Alert introduced a new product to the security market. The wireless Fire Radio Service now has the ability to relay an alarm in seconds, improving upon the market standard of a half minute or longer. Apex has had plenty of positive feedback from local building owners and property managers who have installed the system. It is effective, eliminates the need for phone lines and can bring thousands of dollars in savings over the long term.


The City of Bend Fire Department, Equity Growth Management and The Oxford Hotel are among a few of Apex’s clients using the Fire Radio.


Friedman states homeowners can benefit from the service not only in situations of defending the home, but during severe weather conditions. Down or cut phone lines in traditional security systems will not have the ability to transmit an alarm. The two to three second transmission of Apex’s wireless radio serves as a method to receive help faster, and create increased peace of mind.


Figures provided by the company illustrate that 39 percent of line cut offenses are at residential locations and 62 percent of those result in violence.  Phone line cutting is a frequent method of the serial burglary offender.  Weather can play a role in the safety of family or home including Central Oregon weather challenges such as cold, heat and water damage. Friedman explains that even a drop in temperature can notify Apex to possible damage to property.


Among the other programs Apex Alert offers are the monthly monitoring service and the installation of new systems. The monthly monitoring converts an existing residential or business alarm system, which can result in significant savings. An analysis of the current system is complementary, and at that time Apex will present options for upgrading the system or components.


New system installations have a discounted rate available during the month of March and can often result in insurance discounts for owners of central station alarms. Options include owning or leasing the hardware, and can meet specific needs including burglary, access control, fire, water, carbon monoxide levels and video surveillance.


Apex Alert’s mission includes protecting what customers value most. Friedman ensures needs are met with specific systems designed for each customer. 541-728-0301, www.apexalert.com.


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