Elements Of A Strong Company Culture

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Company culture is something you probably hear a lot about.  Having a strong culture is one of the most important aspects of running a successful business, as your employees can’t fully thrive otherwise.  Companies like Google, Zappos, and Starbucks are known for treating their employees like family, and these companies continue to be considered some of the best to work for.  Here are a few key elements of a strong company culture and why you should start implementing them into your business ASAP.

Communication

Communication is one of the most important elements of a strong company culture, and it can be nearly impossible to run a business without it.  Communicating clearly and consistently is imperative to the success of your company, so make sure you’re presenting opportunities for your team to communicate with each other.  One way to do this is by holding daily meetings with your team as a way to share company news and updates.  This also gives your employees a chance to voice any questions or concerns they may have, and they will feel like valued members of your team.  Additionally, it is important to make sure that as a team leader, your employees feel comfortable confiding in you.  Open communication is a huge part of creating a strong company culture, so make sure you’re taking steps to perfect this aspect of your company.

Values

Having core values is another crucial part of having a strong company culture.  Your core values are the basic beliefs of your company.  Some examples of core values could be integrity, respect, and passion.  Remembering your company’s core values and practicing them on a daily basis is imperative in maintaining a strong company culture, and your customers will recognize this.  Additionally, people will be more drawn to your company after seeing your core values, and you’ll have a better chance of attracting new talent.  There is a reason so many people want to work for companies like Google and Zappos- they display great core values and show a dedication to treating their employees like family.

Sense of Community

Having a strong sense of community is one of the biggest factors in having a strong company culture.  Forming bonds with your team is crucial in your company’s overall function, and a business simply cannot operate without it.  To create a community of trust and caring within your company, consider making it a more fun place to work!  For example, many companies have started holding walking meetings as a more active alternative to traditional meetings.  Allowing your team to step away from their desks during the day will only improve your company culture and the quality of work your team is putting forth.  You can also consider hosting special days, such as casual Fridays or Taco Tuesdays, or allowing your team to create a healthy packaged snacks list of things they would like in the office.  Creating a sense of community has a huge part in your company’s culture, so make sure you’re doing everything you can to make your company a great place to work!

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Founded in 1994 by the late Pamela Hulse Andrews, Cascade Business News (CBN) became Central Oregon’s premier business publication. CascadeBusNews.com • CBN@CascadeBusNews.com

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