How to Future-Proof Your Business

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Do you want your business to enjoy an unrivaled amount of success over a sustained period? If so, it is imperative that you go above and beyond to future-proof it. By fortifying your foundations today, you will be sure to enjoy a stronger and much more robust future.

Here are three things that you must do to future-proof your business:

Shore up your cyber defenses

As technology grows, so does cybercrime. With each new development that takes place in the world of IT, cyber criminals across the globe figure out new ways to exploit, scam, and hack their way to financial success.

Unfortunately, this means that the likelihood of your business being the target of an online attack increases as time goes by. Fear not, however, as this does not necessarily mean that all of your hard work needs to be tainted by the actions of a lowlife hacker. You can increase your company’s ability to fend off cybercrime by simply understanding more about the dangers that you are up against.

XSS attacks, though often overlooked, are some of the biggest dangers that face in this instance. What is cross-site scripting? This cybercrime occurs when a hacker takes control of another person’s web browser. Once they gain this control, they can exploit the data of the company in question in any way they see fit. To ensure that your organization is not the next to be impacted by the plight that is XSS vulnerability, be sure to align yourself with an expert company such as Veracode.

Predict future demands

“If I had asked people what they wanted, they would have said faster horses.” — Henry Ford

Henry Ford, the American industrialist and business magnate who founded Ford Motor Company, did not rely too heavily on his customers’ feedback. To provide them with an industry-changing level of service, he went out on a limb to anticipate what they needed. It is fair to say, his predictions came good in the end!

If you want to ensure that your business remains at the cutting-edge of its field for years to come, you need to believe in your ability to predict future demands. This is going to require confidence, bravery, and no small amount of patience on your part, but it will be worth it in 20 years when your company is still relevant, and all of your rivals have fallen by the wayside.

Embrace scalability

Failing to embrace scalability will have a detrimental impact on your ability to take your business to the next level. If you want your business to expand, then you need to provide it with a platform that will grow with it. This means moving into a wider working environment means investing in technology capable of being updated, and it means setting a flexible pricing model to keep up with the cost demands of the day.

Put the above advice into practice, and your organization will undoubtedly stand a much better chance at maximizing its potential.

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Founded in 1994 by the late Pamela Hulse Andrews, Cascade Business News (CBN) became Central Oregon’s premier business publication. CascadeBusNews.com • CBN@CascadeBusNews.com

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