We’ve heard a lot in the media recently about women and their role within the workplace, particularly about how their looks can often have an impact on their success. Nevertheless, this applies to both men and women, as both are likely to see a change in their business success should they decide to dress in smart, appropriate attire. For women, sometimes a Longevita hair transplant can help them to feel as though they’re taken more seriously, and men will feel required to wear a luxurious suit and tie in order to properly fit their role, but do looks really dictate business success? Let’s find out.
People Will Take Your More Seriously
Arriving in work looking scruffy and unpresentable is bound to cause others to lose their faith and trust in you. While it all sounds extreme, people are more likely to take you seriously if you take a pride in your appearance, as this will also convey that you take pride in the work that you produce and do all you can in order to ensure that it’s up to the highest standard. Otherwise, people aren’t going to trust your judgement and capabilities, and will likely provide you with less responsible tasks, keeping you stationary in your career.
The Halo Effect
The Halo Effect is something that’s familiar for psychologists all over the world, and simply relates to the correlation between your appearance and people’s perception of your personality. Similarly, if you look presentable and have physically attractive facial features, people are more likely to judge you as capable and friendly, which will ultimately affect your business success. For example, a study showed that those who were deemed more physically attractive were also perceived to have better political knowledge than those who weren’t, showing the power that this can have within business.
It Represents Your Brand
Depending on your industry, the way that you look could completely shape the way that people perceive your brand image. Let’s take a look at a parcel delivery company, for example. Here, you’ll have financial managers, HR, social media managers, but none of these people will actually be exposed to their customers. The delivery staff themselves however will be the only point of physical contact that the customers have with the business, making their appearance vital to the business’s success. With a scruffy appearance, customers are likely to deem the delivery process itself as sloppy, and might be deterred from using the service again.
Looks Aren’t Everything
Despite the fact that looks have a clear impact on business success, they certainly aren’t everything. Let’s say for example that there are two people applying for the same job – one of them is physically stunning, and the other has extensive knowledge and interest in the industry the business operates in. In this situation, it’s almost guaranteed that the second candidate will come out on top, as of course businesses want employees who are efficient, actually take their job seriously and have the personality to help the business to achieve great things! So, if you feel as though God struck you with the ugly gene, not all hope is lost.
The answer to the question? Yes, looks do have an effect on business success, however they aren’t the be all and end all of your career. While people who take a pride in their appearance in order to look good seem to have an advantage in some respects, those who are passionate about their job and knowledgeable about their industry have just the same capabilities of soaring high in their career choice.
