In an effort to get Oregonians moving and put dollars into the hands of regional non-profits, LifeWise Health Plan of Oregon has launched the second Oregon Moves Challenge. Powered by EveryMove, a free, online fitness tracker, the Oregon Moves Challenge encourages Oregonians to get moving in order to raise money for six regional charities. Starting September 8 and continuing through November 23, LifeWise will pay $1 for each active day earned by participants in the Oregon Moves Challenge and will distribute up to $50,000 to the following charities:
o American Heart Association
o American Lung Association
o Brian Grant Foundation
o Playworks
o United Way of the Columbia-Willamette
o United Way of Deschutes County
“We are committed to being a health support partner for our members and the community. We know that choosing a healthy, active lifestyle has the power to not only improve personal health, but also our overall healthcare system,” said Majd El-Azma, president and CEO of LifeWise Health Plan of Oregon. “The Oregon Moves Challenge is a fun way to increase personal fitness while supporting these organizations and the great work they do to make a difference in the community.”
To get started, participants need to enroll online at www.everymove.org/ORmoves (there are apps for iPhone and Android but the charity challenge can only be viewed on the web version of EveryMove). Once someone signs up on EveryMove they’ll be able to enroll in the “Oregon Moves Challenge” and select a charity that will receive donations based on their number of active days.
EveryMove is a free, online tracker that helps consumers earn personal rewards by logging all kinds of physical activity. You can walk, run, swim, vacuum, dance – you name it. EveryMove will also sync up with most fitness devices to easily record actions that add up to an “active day.”
LifeWise sponsored an eight-week Oregon Moves Challenge in the fall of 2013 and distributed more than $16,000 to regional charities. “We’d like to write checks that total $50,000 this year,” suggests El-Azma.
About EveryMove
EveryMove is helping consumers get recognized and rewarded for their active choices. On EveryMove, consumers can log hundreds of different daily activities and workouts and earn points towards valuable rewards sponsored by their employer, health plan and favorite retail brands. EveryMove also offers opportunities for health plans, employers and brands to ignite a fitness movement within their communities through sponsored challenges and activity focused events. Come join the movement at www.everymove.org.
About LifeWise Health Plan of Oregon
Thousands of people turn to LifeWise Health Plan of Oregon for their individual, family or group health coverage. And the reason is simple: we actively support all of our members’ healthy decisions. From the healthy foods you eat to the activities you take part in, LifeWise is a health partner that provides tips, tools and encouragement you can use to live the healthiest life possible.
Founded in 1986 and based in Portland, Ore., LifeWise is part of a family of companies that cover more than 1.8 million people. Together, we provide a number of products and services that include health, life, vision, dental, stop-loss, disability and workforce wellness programs. For more information, please visit www.lifewiseor.com.
