(Rendering | courtesy of Choice Hotels International)
Groundbreaking is scheduled soon for a new 131-room Cambria Hotel near Bend’s Old Mill District, one of several new hospitality ventures recently opening or being built by parent company Choice Hotels International around the country.
The move is part of Choice Hotels’ continuation of its upscale category growth with new Cambria Hotels openings and key groundbreakings across the U.S.
The Bend location will be off SW Columbia Street, with a company spokesperson describing the proposed site as: “Within walking distance of the Old Mill District, the Deschutes River, and downtown Bend,” adding: “Hotel demand in the area is driven by a year-round demand for hiking, fishing and skiing at the Mt. Bachelor Ski Resort, the official training center for many Winter Olympics athletes. The hotel is expected to open in 2026.”
Choice Hotels International, Inc.’s recently opened properties are located in Imperial, California; Pigeon Forge, Tennessee; and Spokane, Washington, with upcoming groundbreakings in O’Fallon, Missouri and Bend, introducing Cambria into new markets and building on Choice’s goal to bring the brand to more regions nationwide.
With these latest openings, Choice has introduced 18 new Cambria properties in the last two years, including those in downtown Denver, Delaware’s Rehoboth Beach and Niagara Falls, New York. They add to an expanding pipeline of 62 hotels, including the much-anticipated Cambria New York Times Square, opening in 2025.
Indy Adenaw, senior vice president and general manager of upscale brands for Choice Hotels International said, “Our strategic investments in upscale are reaping rewards and there’s little doubt that the Cambria brand is a vital part of this success.
“Each of these new openings represents our commitment to bringing Cambria to every state and giving more travelers the chance to experience the unique amenities, local-inspired design and unparalleled service that have cemented this brand as a top upscale option.”
About Cambria Hotels:
The Cambria Hotels brand is designed for the modern traveler, offering guests a distinct experience with simple, guilt-free indulgences allowing them to treat themselves while on the road. Cambria hotels feature compelling design inspired by the location, spacious and comfortable rooms, flexible meeting spaces, and locally inspired food and beverages. Cambria Hotels is rapidly expanding in major U.S. cities, with 75 hotels open in locations like Chicago, New York, Los Angeles, Washington, D.C., Nashville, and Phoenix. Cambria was ranked #1 in the upscale segment in the J.D. Power 2023 North America Hotel Guest Satisfaction Index Study.
About Choice Hotels:
Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The challenger in upscale and a leader in midscale and extended stay, Choice has more than 7,500 hotels, representing more than 630,000 rooms, in more than 45 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay and economy enables Choice to meet travelers’ needs in more places and for more occasions while driving more value for franchise owners and shareholders.
