Bend Fashion Quarterly Launches Change A Life Makeover Campaign


Bend Fashion Quarterly (BFQ) reflects the latest in style, design and trends for the High Desert and aspires to be a catalyst for helping people discover their best selves. With the help of local stylists, boutiques and specialty retailers BFQ has launched the Change A Life makeover campaign.

Makeovers will be awarded to three local recipients. Applicants could be someone who has had a difficult economic challenge, an illness, a family tragedy or entering the workforce with little financial resources. You have the option of nominating someone deserving of this make-
over opportunity.
Winners will receive a session with a professional stylist, the opportunity to pick out (and keep!) at least one new outfit, have their hair cut and styled and (if desired) have their makeup done.

Recipients will take part in a photo shoot and interview for the Change A Life article in Bend Fashion Quarterly where they will share their background story and how winning the Change A Life award might change their life.

CPI Founder Pamela Hulse Andrews says she hopes BFQ can to be a positive tool for change in our community. “There are many in Central Oregon who might not have access to professional attire or receiving a haircut on a regular basis. These women still deserve to feel attractive and be pampered.”

Change A Life makeover applications are now being accepted by BFQ.

The Change A Life concept is the brainchild of Arlene Gibson who is the founder of Younity (a bully-prevention program that inspires and provides services and workshops to children in our schools). Gibson is familiar with young people who need a helping hand and says, “Providing a makeover for a youth (or someone at any age) can positively change the way that person views the world. It is easier to go through a challenge in life when you feel good about the way you look. You feel more inspired to overcome obstacles with renewed confidence to pursue your dreams and accomplish your life goals.”

Applications are available at and will be accepted through September 30.


About Author

Thanks to getting fired 20 years ago by a previous publication, Pamela Hulse Andrews became the founder and publisher of Cascade Publications Inc. which publishes both the print and online versions of Cascade Business News and Cascade Arts & Entertainment. Pamela’s diverse business background gives her a broad perspective on the arts and business community. She has championed the growth of the arts in the high desert region and played a leadership role in connecting the dots between arts and economic vitality. She writes an assortment of monthly and weekly columns on local arts, politics, business and the economy, creativity and developing entrepreneurship.

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