Karnopp Petersen’s Business 20/20 Executive Breakfast May 3 Tackles Driving Innovation


Whether starting a new business or breathing life into an old one, staying competitive, getting to the next level, demands innovation. Now more than ever, innovation is touted by business consultants and industry leaders as the silver bullet, the cure, for a downed economy, slow quarter or decreasing product line. But, how does a business innovate?

“Driving Innovation” will be the focus of the fourth event in the Karnopp Petersen Business 20/20 Executive Breakfast Series, sponsored by Oregon Business Magazine. This event will be held Friday, May 3 at the Tower Theatre in Bend from 7:30 to 9:30 a.m.

Keynote speaker, Intel’s Wilfred Pinfold, will outline practical steps for fostering innovation in a new or established business. He will also provide a guide to defining and creating innovation, including:

  • Identifying common pitfalls
  • Examining how strategy changes based on the business’s size and stage
  • Developing an innovative culture that can grow ideas into profitable business revenue

Dr. Pinfold is the Director of Extreme Scale Programs at Intel and leads Intel’s Government Programs office specializing in technology innovation. He also helped co-develop Portland State University’s innovation program and currently teaches in the university’s MBA program. Dr. Pinfold will be joined by a dynamic panel of Central Oregon business leaders who will share their experiences as living case studies succeeding locally.

Tickets are $25 for general admission. Price includes breakfast and networking. Purchase tickets and learn more about this event at www.kpbusiness2020.com.

Business 20/20 brings high caliber business experts to Central Oregon to encourage new ideas, promote professional growth and provide sophisticated educational opportunities to Central Oregon‘s business community.  Business 20/20 challenges public and private community leaders to address issues like financing, higher education, regional transportation, water rights and communication infrastructure – all of which are critical to business development in Central Oregon.

Sponsors include Title 2012 Series Sponsor BendBroadband/Zola Media and Oregon Business Magazine; Platinum Sponsors Cascade Business News, KQAK! 105.7 and News Radio Central Oregon 1340 KBNW; and Gold Sponsors Advisory Services and Investments, Barker Group NW a division of Southwick, Centro Printing Solutions, Columbia Bank, Economic Development for Central Oregon, Newstalk 1110 KBND, St. Charles Health System and Technology Association of Oregon.

About Karnopp Petersen, LLP
Karnopp Petersen has been invested in the Central Oregon community since the firm was founded in 1935. They created the Business 20/20 Executive Breakfast Series to foster health and growth of the business community and an enduring economy that supports jobs, schools, education and the community as a whole for future generations. To learn more, visit www.karnopp.com.


About Author

Founded in 1994 by the late Pamela Hulse Andrews, Cascade Business News (CBN) became Central Oregon’s premier business publication. CascadeBusNews.com • CBN@CascadeBusNews.com

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