The Role of Organisational Surveys in Employee Engagement


Employee engagement is a crucial part of any organisation’s success. After all, involved employees are more efficient, have lower turnover rates, and are overall more satisfied with their jobs. So how can leaders go about fostering a culture of employee engagement? One way is through the use of organisational surveys.

Organisational surveys are a valuable tool that can help leaders gain insights into what employees think and feel. They can also help identify areas where employees are disengaged and pinpoint potential solutions. Furthermore, surveys provide employees with a sense of ownership and investment in the organisation’s success; when their voices are heard, and their opinions matter, they’re more likely to be engaged in their work.

Few Things To Keep In Mind When Designing an Organisational Survey

Many organisations make the mistake of designing surveys that are too long, complex, and/or confusing. As a result, employees either don’t bother to fill them out or provide inaccurate responses. To avoid this, keep the following in mind when designing your organisational survey:

Make Sure the Questions Are Clear and Concise

The questions should be clear and concise so that employees know what is being asked of them. If the questions are too long or convoluted, employees will likely skip over them or provide inaccurate responses.

Avoid Leading Questions

Leading questions are those that subtly suggest a particular answer. For example, “Are you happy with your current salary?” This question assumes that the employee is unhappy with their salary and could influence their answer. Instead, ask a neutral question such as “What are your thoughts on your current salary?”

Don’t Ask for Too Much Information

The survey should only ask for necessary information. Asking for too much information will only serve to overwhelm employees and make them less likely to fill out the survey.

Make Sure the Survey Is Anonymous

Employees who feel like their responses will be used against them will be less likely to provide honest feedback. Ensure the survey is anonymous, so employees feel comfortable being truthful in their answers.

How Can I Smoothen The Employee Engagement Survey Process?

Organisational surveys are a useful tool, but they can be time-consuming and costly to administer. Consider hiring a professional survey company to make the process go more smoothly. A survey firm can assist you in creating an effective survey, administering it to your employees, and collecting and analyzing the data. It will save you time and money in the long run.

Moreover, they have the expertise and resources to ensure that the survey is designed properly and administered effectively. It will give you peace of mind and allow you to focus on other aspects of your business.

Other Things To Keep In Mind When Conducting an Organisational Survey

When conducting an organisational survey, there are a few other things to keep in mind:


The timing of the survey is important. If it’s administered too soon after a major change or event, employees may not have had enough time to process their thoughts and feelings. On the other hand, if it’s administered too far after the change or event, employees may have forgotten what their initial reactions were.


You should not conduct organisational surveys too frequently. If they are, employees will become annoyed and may start to provide inaccurate or deliberately misleading responses. You should conduct surveys on a yearly or bi-yearly basis.

Sample size

The sample size should be large enough to provide accurate results but not so large that it’s unwieldy to administer. A good rule of thumb is to survey at least 10% of the employees in the organisation.


You should explain the purpose of the survey to employees before they take it. It will help them understand why their feedback is important and encourage them to provide honest and thoughtful answers.

Can You Achieve Optimal Employee Engagement Without a Survey?

Yes, it is possible to achieve optimal employee engagement without conducting a survey. However, a survey can be a valuable tool to help you understand your employees’ needs and concerns. It can also help you identify areas where you can improve your employee engagement strategy.

For example, if you notice that employees are unhappy with their salaries, you can take steps to address this issue. Or, if you find that employees are concerned about a lack of career development opportunities, you can create a plan to provide more training and development opportunities.

Final Words

Organisational surveys can be a valuable tool for leaders looking to foster a culture of employee engagement. By gathering insights from employees and involving them in the decision-making process, leaders can create an environment where employees feel heard and valued – leading to greater engagement and motivation on the job.


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Founded in 1994 by the late Pamela Hulse Andrews, Cascade Business News (CBN) became Central Oregon’s premier business publication. •

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