95.7 MY FM Celebrates My Christmas – Adopts Holiday Music Format in Bend, Oregon


Horizon Broadcasting Group, LLC 95.7 MY FM (KLTW-FM) adopted an all-holiday music format on November 24. 95.7 MY FM will celebrate My Christmas through Christmas Day. “This is the tenth consecutive year we’ve offered Christmas music during the holiday season and we are delighted to continue this tradition,” said Robin Fox, program director of 95.7 MY FM.

95.7 MY FM and Papa Murphy’s Take ‘N’ Bake Pizza will present a Holiday Getaway-A-Day to a listener December 1-23, 2014. Winners will receive an overnight stays in Oregon from the Village Green Resort (Cottage Grove), Oregon Garden Resort (Silverton), Courtyard by Marriott (Eugene/Springfield) and Rogue River Lodge at Snag Patch (Gold Beach). The song of the day calendar is available at any Central Oregon Papa Murphy’s location, or via download at www.957myfm.com or www.957MyChristmas.com.

Several less fortunate families in Central Oregon will be visited by Jeffrey Claus and the 95.7 MY FM elves, who will deliver a holiday meal and Christmas gifts for their family. “It’s one of the best things we do all year,” said Jeffrey Brian Nelson, 95.7 MY FM’s morning personality. “We thank everyone who has nominated a deserving family at www.957MYFM.com, and our community partners that make it possible to provide Christmas to families that may not otherwise have one.”

Jeffrey Claus is presented by Smolich Motors, Bend Garbage & Recycling and Food 4 Less.

Bend’s Best Variety 95.7 MY FM is the official radio partner of several holiday events around Central Oregon, including the Arthritis Foundation’s annual Jingle Bell Run in downtown Bend and the Rotary Tree of Joy benefitting the Salvation Army.

95.7 MY FM’s air personality lineup includes Jeffrey Brian Nelson (5–10am), Tavis Buchan (10am–3 pm), Lauren Green (3– 7pm) and John Tesh (7pm – Midnight). 95.7 MY FM is also heard at 93.7 mhz in Prineville, and streaming worldwide at www.957MYFM.com, www.957MyChristmas.com or on the TuneIn Radio app.

Horizon Broadcasting Group, LLC owns and operates five radio stations in Central Oregon, and operates KBNW-AM (1340 khz and 104.5 mhz) under a Local Marketing Agreement with Summit Broadcasting Group, LLC. HBG’s stations in Central Oregon include KQAK-FM (105.7 mhz, Rock & Roll’s Greatest Hits), KWPK-FM (THE PEAK 104.1 mhz, Hot Adult Contemporary), KLTW-FM (MY FM, 95.7 mhz, Adult Contemporary), KWLZ-FM (simulcasting KBNW-AM at 96.5 mhz) and KRCO-AM (690 khz and 96.9 mhz, Country’s Greatest Hits). HBG also operates www.mycentraloregon.com.


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Founded in 1994 by the late Pamela Hulse Andrews, Cascade Business News (CBN) became Central Oregon’s premier business publication. CascadeBusNews.com • CBN@CascadeBusNews.com

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